Monetization Unlocked: DTC Insights You Won’t Find on Google

Staying ahead in mobile game monetization isn’t easy. Between evolving player behavior, shifting regulations, and fast moving direct-to-consumer (DTC) strategies, keeping up with what really matters can feel overwhelming. That’s where Monetization Unlocked comes in. Our monthly newsletter serves up:

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✅ 3 key news stories shaping mobile game monetization
✅ 2 thought provoking questions to challenge your team’s strategy
✅ 1 actionable insight you can implement immediately

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No fluff, no filler—just carefully curated stories, thought provoking questions from mobile game monetization leaders, and data insights from around $500 million in yearly DTC transactions. All to help you grow revenue, stay informed, and future-proof your business.

Insights Straight from the Experts

Our team isn’t just analyzing trends—we’ve lived them. Monetization Unlocked is powered by mobile game monetization veterans who've scaled top-grossing mobile games and now lead Appcharge’s efforts, guiding the biggest publishers into the new era of DTC. We don’t just report on the industry; we live it every day and help shape it. Expect insights grounded in real-world experience, backed by data, and tailored for publishers who want to win.

Read by Industry Leaders

Join the executives and monetization leaders from the biggest mobile gaming companies—like Playtika, Huuuge, Applovin, Miniclip, Lockwood, Plarium, and many more—who read Monetization Unlocked to stay ahead of the curve.

What You’ll Get

Here’s a taste of what we covered in our last edition:

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📌 Epic bets big on mobile – With 94M new cross-platform accounts, Epic is expanding its mobile app store. What does this mean for game publishers?

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📌 Amazon shuts down its Android Appstore – A reminder that not all alternative app stores succeed. What went wrong, and what can others learn?

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📌 Publishers shifting focus from UA to value optimization – A new era of sustainable growth is here. How are the smartest publishers adapting?

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💡 1 quick win: Our data shows that players are 12% more likely to complete a first-time purchase when you let them log in to your web store without a password. Simple, effective, and often overlooked.

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🔹 Sign up now via the form below and get the next edition straight to your inbox.

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