Appcharge blog

Explore the inner workings of mobile game web stores with practical guides, insightful case studies, expert comparisons, and thought-provoking opinion pieces.

min read

We Analyzed Web Store Adoption Across Top Grossing Mobile Games – Here’s What We Learned

Maor Sason

CEO and co-founder, Appcharge

An AI image showing 3 high street stores, the middle one is a web store, to the left is the Apple store, to the right is the Android store.

Maor Sason

CEO and co-founder, Appcharge

Direct to consumer

Web Stores

Mobile Game Monetization

Gold coins stacked up with a phone interface saying 'tax'

Mobile Game Payments

min read

This Game Developer Had to Pay $23M After Misreporting Taxes - Here’s How to Avoid The Same Fate

Nir Mlynarsky

VP Finance, Appcharge

A badge in the style of a shield, in keeping with the theme of fraud and protection|1|6

Payments

min read

Everyone Faces Fraud in Mobile Game Web Stores. But How Do You Fight It, Exactly?

Chen Aspler

Head of Payment Operations, Appcharge

Product

min read

Introducing the Daily Bonus: Increasing Retention and Rewarding Your Players’ Loyalty

Fanny Beili

Director of Product, Appcharge

Web Stores

min read

Launching a Web Store That Doesn't Just Sell, But Thrives: A Go-To-Market Playbook (Part 1)

Omer Torok Arlosoroff

VP Strategy & Accounts, Appcharge

Colorful digital illustration showing a versus match between two characters in a mobile game: a young woman with blue and pink hair named 'MoR' and an older man with gray hair and glasses named 'PSP'|2 8|5 4|4 6|2 9

Payments

min read

Merchant of Record vs. Payment Service Provider: A Simple Guide For Mobile Game Developers

Chen Aspler

Head of Payment Operations, Appcharge

Collage of popular mobile game icons including a furious Viking from Clash of Clans, the iconic Pokeball from Pokémon GO, smiling characters in a car from Merge Dragons, a colorful dragon egg, and the graffiti-spraying protagonist from Subway Surfers. The background is a monochrome blur of other gaming elements, highlighting the central, vibrant icons.|Instagram post from the official Pokémon GO account featuring a 'Great Voyager Box' web-exclusive offer. The image shows an adventurer in a safari outfit peering through binoculars with a backdrop of lush green foliage, alongside a promotional graphic for the Great Voyager Box, teasing in-game items like Super Incubators. The caption announces a limited-time deal, with a call to action to visit the web store. The post has garnered 16,324 likes as of June 1, 2023|Outdoor event at a park with a crowd of people gathered under a red bandshell, with a Team Valor flag from Pokémon GO displayed prominently. The city skyline looms in the background under a clear blue sky, indicating an urban setting. The photo has a Polaroid frame, suggesting a snapshot of a community gaming event.|9

Web Stores

min read

4 Creative Strategies For Driving Players to Your Web Store, Inspired by Pokemon GO, Merge Dragons, Candy Crush & Subway Surfers

Reuben Lewis

Senior Content Manager, Appcharge

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A character sitting on the front step of a lonely store with no customers

Web Stores

min read

Why Your Players Hate Your Web Store (and How to Fix It)

Miikka Luotio

Vice President, Europe

Blue background with appcharge and business of apps logos.

Press

min read

Beyond The First Purchase: How To Build Web Stores Your Players Love Returning To

2024 Was A Breakout Year for DTC - Here Are Our Highlights

Maor Sason

CEO and co-founder, Appcharge

two logos, one appcharge and one mobidictum.

Press

min read

Should You Go DTC Now Or Wait For App Store Regulations?

Gil Tovly

CMO, Appcharge

Appcharge blog

We Analyzed Web Store Adoption Across Top Grossing Mobile Games – Here’s What We Learned

This Game Developer Had to Pay $23M After Misreporting Taxes - Here’s How to Avoid The Same Fate

Everyone Faces Fraud in Mobile Game Web Stores. But How Do You Fight It, Exactly?

Introducing the Daily Bonus: Increasing Retention and Rewarding Your Players’ Loyalty

Launching a Web Store That Doesn't Just Sell, But Thrives: A Go-To-Market Playbook (Part 1)

Merchant of Record vs. Payment Service Provider: A Simple Guide For Mobile Game Developers

4 Creative Strategies For Driving Players to Your Web Store, Inspired by Pokemon GO, Merge Dragons, Candy Crush & Subway Surfers

Subscribe to Monetization Unlocked for DTC tips you won't find on Google

Why Your Players Hate Your Web Store (and How to Fix It)

Beyond The First Purchase: How To Build Web Stores Your Players Love Returning To

2024 Was A Breakout Year for DTC - Here Are Our Highlights

Should You Go DTC Now Or Wait For App Store Regulations?

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